Clark has some humble pie to eat. He had been opposed to Cash for Clunkers, calling it a thinly veiled subsidy for American automakers. It
is a subsidy, but the big surprise is what people bought with their Clunkers money.
The American people really rose above the program's weak mpg requirements and bought ultra fuel-efficient vehicles such as the Ford Focus and the Toyota Corolla. However, one downside to Cash for Clunkers has been that used car prices have gone up. Dealers have reduced available supply as they crush the Clunkers trade-ins.
Whether you're talking foreign or domestic, the quality of cars today is fantastic. Need proof? Look at the University of Michigan's quarterly
American Customer Satisfaction Index (ACSI), which rated auto manufacturers, computers and appliances this time out.
In the car business, the highest customer satisfaction rating goes to Cadillac in a tie with Lexus (the historical winner). Following closely behind are Buick, Honda, Lincoln Mercury, BMW and others.
JD Power,
Consumer Reports and the ACSI all have slightly different takes on the auto industry. But there's some consistency with Lexus, Cadillac, Buick doing well in survey after survey. So you can be comfortable buying American. And while some Chrysler nameplates get horrible scores, Ford and GM are doing a much better job with quality.
On a related note, GM is readying a $4,000 automobile for the Asian market. Clark believes that by 2012 we should have several options for new reliable vehicles under $10,000 stateside. Fiat is also planning to make an affordable car in Mexico for export to the United States and throughout Latin America.
So we have the perfect situation: Great quality and great affordability coming in vehicles.
Finally, a word on the ACSI results for the computer industry. Apple stands head and shoulders above Dell, Compaq, Hewlett-Packard and Acer. Why? Apple offers customer care after your purchase and it doesn't operate on Vista!