Jul 20, 2009 -- Amazon treads Big Brother territory in Kindle debacle
In the past, Clark has praised the Kindle -- Amazon's portable e-book reader. It lets travelers access multiple books while on a trip without over-stuffing their carry-on, and it offers a very easy reading experience on the eyes.
But now Amazon has done something with the Kindle that's really riled the consumer champ.
Amazon removed book titles without notice from customers' e-libraries because of a dispute with a book distributor. People only found out when they went to read a book and it simply wasn't there!
Amazon thought they didn't do anything wrong because they refunded the customers' money. But Clark likens this to Amazon sending a burglar to your house to steal back a book from your library!
The company hasn't officially apologized for the debacle, but did tell The New York Times they would handle the situation differently if it arose again.
The worst and most ironic part is exactly which book titles got pulled: George Orwell's Animal Farm and 1984, which surely drove the Big Brother conspiracy theorists crazy!
Meanwhile, Amazon is supposedly considering having content-specific ads in the Kindle's e-books, according to report out of London. So if, for example, a character in the book is eating in a restaurant, a food advertisement might pop up.
Clark feels that if the ads make books cheaper than they would be otherwise, he's all for it. But the thievery involving the book titles is unacceptable.