Cash gifting schemes are the latest scam to make their way from the hotel ballrooms to the web, according to the Better Business Bureau.

The pitch, however, remains the same.

You still learn about the fabulous wealth that awaits you by gifting money to someone else and having other people gift money to you.

You still hear about how it's entirely legal because it is a gift.

And you still get people swearing up and down that it's not a scam and not a pyramid. (Yeah, right!)

Only now, the message is being delivered via viral video on YouTube or Facebook. The goal is to try to build a friend network for the purpose of gifting money.

YouTube has roughly 24,000 cash gifting videos online, according to The San Francisco Chronicle. Those videos have been viewed 28 million times!

That's roughly 9% of the American population trying to decide if this is a viable way to make money.

The problem with any form of passing money is that the people who get more than they put in are getting illegal gains; those who come in last get nothing; and those in the middle may break even. The one constant, mathematically speaking, is that you quickly run out of people on Earth to sustain a pyramid scheme like this.

In addition, The San Francisco Chronicle found that 90% of participants lose their initial gift money. So you have a 90% chance of losing money?! Not good. And the 10% who make it are doing it illegally.