There's going to be a marriage of TV and Internet in the coming years and the level of interactivity will be incredible. Clark was really excited when TechNewsWorld.com recently reported about upcoming innovations that will integrate e-commerce and TV programming in a new way. Say you're watching a TV show and you notice some really fashionable clothing or shoes being worn by an actor or actress. You'll be able to click with your mouse or TV remote and purchase the clothing or shoes right then and there via a pop-up purchase window. People who watch TV shows on the web are already experiencing this kind of cross-promotion on their computers.

An MTV reality series called The Hills is trying out this new business model. So TV viewers like Christa, Clark's executive producer, can purchase clothing worn by the show's Lauren Conrad while she experiences daily drama in the chic setting of her Teen Vogue internship. Not exactly the kind of advancement Clark was hoping this technology would bring us! He's looking forward to the day when there will be one junction box on your TV that bring together lots of programming from multiple platforms -- satellite, cable, the web, mobile and more.