Did you know the average wedding today costs around $30,000? If you go back just two generations in this country, you'll discover that people routinely got married for under $100. But if you've planned a wedding anytime recently, you know that the price tag associated with every aspect of the big day has been ballooning. Some brides have been known to pay $2,500 (and even up to $35,000!) for their dresses. Thankfully, there are a number of inexpensive wedding dresses available on the market. Retailers like Target, David's Bridal and Filene's Basement offer them in the $100-$200 range. As Clark says, your special day is not about the dress, the caterer or anything else; it's about picking the right mate. It's a day that should be about having a big heart, not a big wallet.