About six weeks ago, Clark talked about a breakthrough from Kodak. The company was facing a bleak future because so few people use film cameras or buy Kodak film these days. Everyone uses digital cameras because they are so much easier and more convenient. The problem with digitals is that printing the images can be a big hassle. Home printing has been very expensive to this point. Hewlett Packard, for example, has a very good photo printer that is easy to use, but it costs about 27 cents a picture. Clark has an HP printer and his family uses it all the time. Needless to say, hes not happy about how much it costs him. Well, now Kodak has come out with a new EasyShare printer that it spent $400 million manufacturing. The technology is so good on this printer that the company only charges 10 cents a photo. Clark ordered one recently and it just arrived. He brought it into work so the team could compare the photos he printed to those developed at a photo processing store. By the way, Best Buy is the only place you can buy the printer and the ink right now.
|