May 15, 2006 -- Dell makes paltry effort at redemption
Dell is the company that changed the modern computer world as we know it. Dell set out to make computers more affordable for everyone and it worked. The company moved with the times one out of every three computers in the U.S. is a Dell. But Dell is having trouble these days. Dell can’t hit its financial numbers and its customers aren’t happy. The company has let its customer service get worse and worse, and customers have started losing faith. Dell finally seems to realize it has a problem and says it is hiring more customer service representatives. But, news reports state that the 400 new employees the company has hired in Oklahoma City are for corporate clients only. That’s just not smart. Until Dell puts the focus on the customer, you buy one of its computers at your peril.
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